The DO’S AND DON’TS OF WRITING AN EFFECTIVE CV
Should you list your work experience or achievements first?
Do you include a photo or not? Will coloured paper make you stand out from the
crowd? Writing your CV can be a minefield but there are certain simple rules
you can follow. Discover the do's and don’ts of CV writing.
Top 8 CV Do's
i. Use a confident tone and positive language: Use positive words to start each sentence, such as initiated, improved,
introduced, developed, negotiated, established, created, pioneered, delivered,
increased, reduced, saved etc. This also helps to ensure that you’re
substantiating your skills with hard evidence.
ii.
Concentrate on your achievements not your responsibilities: This means listing things you have done – such as products
launched, sales increase, awards won – not rewriting your job description.
Quote figures whenever possible.
iii.
Encourage the employer to read on:
Ensure that you put your most salient points on the first page of the CV to
include your greatest successes and achievements and proven examples of how you
have used your skills to benefit the companies you have worked for.
iv.
Concentrate on the quality not quantity of your achievements: Don’t hold anything back but make sure that your
achievements are fantastic and not just that you are a fantastic communicator!
Typically a CV should have 10 achievements on it that cover the main successes
in your career to get the reader’s attention.
v.
Rise above the competition: Make sure
you include other skills that could set you apart from other candidates, such
as languages and IT skills.
vi.
Keep to the point: Be ruthless with
yourself and keep your CV to a maximum of two pages. Only very senior,
experienced executives have more to say.
vii.
Check, check and check again: Check
thoroughly for correct spelling and grammar – spotting errors is a quick and
easy way of weeding out weaker candidates when faced with a mountain of CVs to
read. Don’t just rely on your computers spellchecker but get someone else to
proof it – you may have spelt a word correctly but used it in the wrong place.
viii.
Use relevant keywords: With posts
advertised through job boards and online recruiters, keywords are entered into
databases to find the most relevant jobseekers without having to trawl through
1000s of candidates. These keywords will include specific technical skills like
SAP or qualifications like ACCA or specific job titles like ‘Customer services
advisor’. Make sure your CV mirrors the language used in the advert.
Top 8 CV Don’ts
i.
Expand the truth: It is simply not true
that the bigger the lies you put on your CV then the better the job you will
get. Most employers are not fooled by creative embellishments and if you do
manage to get a job based on this you could be let go of pretty quickly which
won’t look good on your CV.
ii.
List everything: An employer really
doesn’t need or want to know all the one-day training courses you have ever
been on. Keep information relevant and to the point.
iii.
Include a photo: No matter how
attractive you make yourself look, it will not improve your chances. This tends
to be popular in other European countries but isn’t favoured by the majority of
UK businesses.
iv.
Divulge sensitive information: Never
include your NI or passport number or any other sensitive personal information
on your CV.
v.
Tailor your CV: Your CV should be strong
enough to be used for different positions that you are applying for. It is your
covering letter that you should tailor carefully for each position, making sure
it answers all of the employer’s questions about your suitability for the role.
However, if you have a really wide skill set then you may have more than one CV
depending on which role you’re going for.
vi.
Talk in clichés: Phrases such as ‘I am a
highly motivated individual who works well on my own or in a team, with
exceptional communication skills and the ability to work under pressure to
produce results under tight deadlines’ are dull and the employer has heard them
all before. Make yourself stand out with carefully worded phrasing that is
factual and captures the employer’s attention.
vii.
Duplicate applications: Some recruiters
have systems that handle multiple applications from the same person, but for
those that don’t, remember it is most off-putting to receive five CVs from the
same person and for the same job application.
viii.
Make the recruiter jump through hoops:
If you are able to perform in the job, explain how in your CV. Don’t expect the
employer to read between the lines to work out whether you will be worth the
£40k salary per annum. Sadly, that’s what lots of candidates think it's the
recruiter’s job to do.
WHY MOST CV
AUTOMATICALLY REJECTED
- When a CV is not accompanied with a cover letter, which states in detail what you can offer your employer, it stands rejected.
- When the typing is faint.
- When the CV has any spelling or grammatical errors.
- When the CV is hand written.
- When typed on a typewriter.
- When obviously were photocopied.
- When printed on transparent or very tin paper.
- When printed on novelty paper (totally unprofessional).
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